What Kind of Man Do You Want to Be? – Respect Victoria Campaign

This Respect Victoria campaign encourages men to reflect on social pressures and stereotypes about masculinity, and how these expectations can impact their wellbeing and relationships. Through real stories from Victorian men, the campaign invites men to “give yourself permission to choose” the kind of man they want to be.

The campaign supports violence prevention by promoting respectful attitudes and behaviours, and provides multilingual videos and resources to help organisations and communities start conversations with men and boys about gender equality and healthy relationships.